Privacy Policy

At Direct Firework, we are committed to protecting your privacy and safeguarding the personal information you provide to us. This Privacy Policy outlines how we collect, use, and disclose your information when you visit our website or interact with our services.

1. Information We Collect:

  • Personal Information: When you place an order or create an account with us, we may collect personal information such as your name, email address, shipping address, and payment details.
  • Browsing Information: We may collect non-personal information about your visit to our website, including your IP address, browser type, operating system, and browsing behavior.

2. How We Use Your Information:

  • Order Processing: We use your personal information to process and fulfill your orders, communicate with you about your purchases, and provide customer support.
  • Marketing Communications: With your consent, we may send you promotional emails about our products, special offers, and events. You can opt out of these communications at any time by following the unsubscribe instructions provided in the emails.
  • Website Improvement: We may use browsing information to analyze trends, administer the website, and gather demographic information to improve our services and user experience.

3. Information Sharing and Disclosure:

  • Service Providers: We may share your information with trusted third-party service providers who assist us in operating our website, processing payments, and delivering orders.
  • Legal Compliance: We may disclose your information in response to lawful requests by public authorities, including to meet national security or law enforcement requirements.
  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to a successor entity as part of the transaction.

4. Data Security:

We implement industry-standard security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

5. Your Privacy Choices:

  • Account Settings: You can review and update your account information by logging into your account settings on our website.
  • Cookies: You may choose to disable cookies in your browser settings, although this may affect your ability to access certain features of our website.

6. Children’s Privacy:

Our website is not directed to individuals under the age of 18, and we do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us, and we will take steps to remove such information from our records.

7. Changes to this Privacy Policy:

We reserve the right to update or modify this Privacy Policy at any time. We will notify you of any changes by posting the revised policy on our website with the effective date indicated at the top of the page.

8. Contact Us:

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at info@directfirework.co.uk.

By using our website and services, you consent to the terms of this Privacy Policy and the collection, use, and disclosure of your information as described herein.